---
title: "About"
description: "Why the Institute of Product Professionals exists, what we believe, and who we are building the profession of product for."
section: "Organisation"
url: "https://theipp.org/about"
---

# About

## Summary

Why the Institute of Product Professionals exists, what we believe, and who we are building the profession of product for.

## Main content

The Institute of Product Professionals was founded on the belief that product is a profession, not just a role. We exist to make good product practice legible and shared: defining the standards that describe quality, building the assessments that help people see how they work, and curating the frameworks and tools that raise the craft. We serve product managers, leaders, operations, founders and the organisations building product capability.

## Key concepts

- Product is a profession defined by responsibility, not title
- Shared standards make good practice visible and improvable
- The Institute is independent and member-driven

## Related pages

- [Manifesto](https://theipp.org/manifesto.md)
- [Who we are for](https://theipp.org/who-we-are-for.md)
- [Product standards](https://theipp.org/standards.md)

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